Few things catch a viewer’s attention than a big banner placed across a wall, entryway, or window. However, to get people’s attention, you need to approach your banner with a focused strategy and a creative mindset.
SportsGraphics offers complete banner design and printing for high schools and elementary schools. We take your original concept and create a stunning banner that will catch the attention of anyone entering your school property. Contact us today to find out more about our products and service.
Below are some recommendations for taking your school banner to the next level. If you have any further questions, feel free to contact us at 1-800-257-6405.
Big Letters and a Clear Message
The most important feature on your banner is the message you wish to convey. Therefore, if you have something to say in two words or twenty, make sure that viewers have no problems seeing the words. Here is how to accomplish message clarity:
● Avoid wordiness. Keep your message concise and to the point. Brevity is especially important if the banner is in a hallway or on the side of the road.
● Simplify the font. Use simple, straightforward font that anyone can read. Avoid flash font or font printed in cursive. Professional designers use Helvetica, Trajan, Garamond, Futura, Bodini, Frutiger, or Gills Sans.
● Combine letter colors carefully. The first rule of combining colors is to use tones that contrast without blending into the background. (Read below for background tips). If your colors are too close in tone or shade, they may be hard to read. Better yet, you may want to avoid combining or alternating letters colors and stick with one solid color.
● Enlarge the Font. Letters should be one inch tall per every ten feet. You can always make them large. Small letters have little impact either visually or psychologically. Big bold letters pack a punch
Backgrounds Stay in the Background
One of the most common errors in banner design is placing a noisy background behind the banner’s focal point. It lessens the impact of what you want people to notice first. The background should complement the main image or message without overtaking it.
Your best approach is to keep the background clean with no design. If you want to add a few flourishes to the background, then keep the design simple with zero distractions. No matter how complex or simple the background is, it should feel like it is part of the overall banner design concept.
Place the Banner Where No One Can Miss It
There’s nothing subtle about a banner. What distinguishes it from any other display or medium is that you have something to say and want everyone to see it.
Therefore, your banner will fulfill its purpose if you place it where no one can miss it. Think about where the most traffic occurs in the school facility. Also, place the banner so that people can see it without adjusting their heads or bodies.
For instance, when a person enters a hallway, classroom or other areas, where do their project first? If fans are sitting in bleachers, where are they most cast their first? These are the areas where you should place the banner.
Your School Banner Design Professionals
If you want to create a school banner but don’t know where to begin, then contact SportsGraphics today. We can help you develop your banner design from start to finish and custom print it to your exact specifications. We design banners, bleachers, windows, and walls.
To find out more about our products or place an order, call us at 1-800-257-6405.