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From category archives: Sports Graphics Blog

School Branding

All About Bleacher Safety Curtains and How They Can Enhance Your Facility

Nearly every school has them, even though they come with inherent safety risks. We’re talking about bleachers. With their tiered rows, metal edges, and industrial appearance, bleachers can be both a safety concern and an eyesore in contrast to school gymnasiums decked out in logos and similar school-spirit-boosting attire. Perhaps that’s why many of us don’t remember our school’s bleachers all-too-fondly – if you remember them at all. If you do remember them fondly, it’s probably because you used to break the rules and play underneath them during recess or sporting events, which hopefully never resulted in any nasty injuries.

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Why Now is the Perfect Time to Rebrand a School

Schools everywhere are reeling in the wake of the Coronavirus, but you don’t need us to tell you that, do you? Your staff is no doubt struggling to put in place the safest way to educate students, and that probably looks different from how your school has previously operated. Indeed, change is hard for everyone, but change can also be good. SportsGraphics, as school branding experts, is here to help you bring positive change to your facility. Now’s the time to start thinking of school rebranding ideas.

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Why Does a Style Guide Matter?

Wouldn’t it be nice if we all received an instruction manual that told us how to dress well for every occasion (yes, even for the nebulous “semi-formal” events) and win social approval? While this certainly isn’t a reality, it can be for your school brand. The metaphorical instruction manual is called a style guide, and it keeps all your school branding ideas and protocols in one place, which makes it easy to access and adhere to. With a style guide on your side, your school will never be out of fashion!

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Rebranding: Should Your School’s New Brand Blend In or Stand Out?

If you’re looking into rebranding a school, every idea must be judged and scrutinized closely. Does it promote an environment of inclusivity? Do your colors clash or harmonize? Are you fully committed to the complete school branding process with this idea in mind? While you may have many questions at this point in the process, one you must inevitably grapple with is “Should my school rebranding idea blend in or stand out?”

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What You Must Think About when Rebranding Your School

Rebranding a school is quite an extensive process. No matter if you’re creating a new brand from the ground up—new logos, new color scheme, the works—or simply fine-tuning the one you have now, there’s so much to think about. What message do you want to send to your student body with this change in the brand? What about parents? Staff? Logistically, how are you going to go about making sure all your school branding ideas come to fruition? Have you found the right company for the job?

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School branding: Concepts to Keep in Mind

Many of us, even as working adults, still hold dear memories of our school days, especially when it comes to school spirit. Many of us, in fact, even remember what our school logo looks like, or even still have regalia from those days! This is what effective school branding does: it creates a firm and positive concept of an individual institution in an attendee’s mind, motivating positive attitudes about the school as a whole.

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How To Brand Outdoor Facilities

Despite how difficult branding your outdoor athletic facilities can be, it is still necessary to ensure you create the ultimate home-field advantage. Branding your indoor athletic facilities is relatively easy compared to the outdoors. Indoors, you have the options of putting your brand on walls, doors, windows, scoring tables, and everything in between. While there are not nearly as many places to display your brand in your outdoor athletic facilities, with strategic planning, you can ensure you are creating an unbeatable atmosphere for your teams. Here, our safety and design experts at SportsGraphics will discuss the best ways to brand your outdoor athletic facilities so you can create a similar atmosphere to that within an indoor facility.

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Benefits Of Using An Organization-Wide Style Guide

If you are in charge of operating an athletic organization, big or small, you know how important it is to create a culture unlike any other. You want your athletes to be motivated by the past successes of your organization, so they can achieve more in the future. However, if you have an inconsistent brand, outdated graphics, or no brand at all, it can be difficult to build a culture that motivates your athletes and fans alike. You don’t want to have a culture that only motivates your athletes. You want to have a culture that motivates everyone who comes into contact with it. Here, our design and safety team at SportsGraphics will discuss the benefits of adopting a universal style guide for your entire organization.

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What To Consider When Building A Brand

When you are revamping your marketing and branding, there are several things you need to keep in mind. You want your new brand to stick out and garner attention from everyone who sees it. For that reason, you should consult with design experts to create a strategic plan for your brand. While you may have great design aspects in mind, a design professional will be able to help you bring them to fruition and offer advice based on industry trends. Here, our team at SportsGraphics will discuss what you should consider when you are recreating your brand, whether you are coming into it with ideas in mind or not.

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How To Create Eye-Catching Projects

Investing in different marketing products can enhance the brand awareness and atmosphere within your athletic facilities and school(s). However, creating a design that is eye-catching can be difficult. With the help of our team at SportsGraphics, we can help you design the design of your dreams, which will increase the interest in your organization’s programs. Here, at SportsGraphics, we will discuss how we make eye-catching banners, wall graphics, wall pads, and more, and why they are a step above the rest.

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