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From category archives: Sports Graphics Blog

Wall Graphics

Why Negative Space Matters in a School Logo

Rebranding a school means that what’s on every conference banner and outdoor wall pad must be considered – as well as what’s not. Learn why negative space matters in a school logo from the experts at SportsGraphics.

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4 Reasons to Choose a Full-Service Company for School Branding

Rebranding a school is a complex process, and there’s a lot more that goes on than just slapping new outdoor wall padding up to refurbish the fields and calling it a day. It’s an entire overhaul of a school’s image, often including an improved color scheme and standardized fonts. Every decorative and practical item, from conference banners to wall mats, must now be made to the school branding guide’s exact specifications in order for the extensive process to be fully effective.

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How to Incorporate Core Values in Your School’s Branding

Whatever it is that makes your school unique, it’s crucial that it comes through in your school branding. Acknowledging a collective trait (or traits) unites your student body, motivating your pupils to take pride in where they come from and to work hard for success everywhere, from the classroom to the sports field.

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Why is the School Branding Process so Confusing?

You thought it would be simple: draw up a mascot, pick a couple of colors, order some gym wall mats, and boom, you’ve just accomplished some serious school branding. Now, though, you’re lost in style guides, caught between color combinations (what are complementary colors anyway?), and your logo designs look like they’ve been made by a marker-happy six-year-old. Why on Earth is rebranding a school so darn complicated?

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Why Originality Matters When it Comes to Rebranding a School

School branding is the process of coming up with the face of your school—the image that the passerby calls to mind when laying eyes on your facility. It’s so much more than a mascot or some pretty gym wall padding, though those are two facets that may play a role in it; it’s crafting the very personality of your school as a whole.

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What You Must Think About when Rebranding Your School

Rebranding a school is quite an extensive process. No matter if you’re creating a new brand from the ground up—new logos, new color scheme, the works—or simply fine-tuning the one you have now, there’s so much to think about. What message do you want to send to your student body with this change in the brand? What about parents? Staff? Logistically, how are you going to go about making sure all your school branding ideas come to fruition? Have you found the right company for the job?

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School branding: Concepts to Keep in Mind

Many of us, even as working adults, still hold dear memories of our school days, especially when it comes to school spirit. Many of us, in fact, even remember what our school logo looks like, or even still have regalia from those days! This is what effective school branding does: it creates a firm and positive concept of an individual institution in an attendee’s mind, motivating positive attitudes about the school as a whole.

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How To Brand Outdoor Facilities

Despite how difficult branding your outdoor athletic facilities can be, it is still necessary to ensure you create the ultimate home-field advantage. Branding your indoor athletic facilities is relatively easy compared to the outdoors. Indoors, you have the options of putting your brand on walls, doors, windows, scoring tables, and everything in between. While there are not nearly as many places to display your brand in your outdoor athletic facilities, with strategic planning, you can ensure you are creating an unbeatable atmosphere for your teams. Here, our safety and design experts at SportsGraphics will discuss the best ways to brand your outdoor athletic facilities so you can create a similar atmosphere to that within an indoor facility.

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Benefits Of Using An Organization-Wide Style Guide

If you are in charge of operating an athletic organization, big or small, you know how important it is to create a culture unlike any other. You want your athletes to be motivated by the past successes of your organization, so they can achieve more in the future. However, if you have an inconsistent brand, outdated graphics, or no brand at all, it can be difficult to build a culture that motivates your athletes and fans alike. You don’t want to have a culture that only motivates your athletes. You want to have a culture that motivates everyone who comes into contact with it. Here, our design and safety team at SportsGraphics will discuss the benefits of adopting a universal style guide for your entire organization.

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What You Need To Do Before Installing Wall Graphics

Are you looking to increase brand awareness at your athletic facility? If so, you should contact SportsGraphics today. For over 30 years, our safety and design experts have been helping customers across the country design and install a variety of products, such as wall graphics. Wall graphics are a unique product that, when properly designed and installed, will instantly catch the eye of anyone who walks through your doors. These eye-popping products are so crisp they appear to be hand-painted. However, before you can install wall graphics, there are a few things you need to check to ensure the installation will be smooth, and they will last for several years. Here, our experts at SportsGraphics will discuss these steps, so you can get started.

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